Why Your Sales Team Needs Cybersecurity Training
Cybersecurity training? For sales? Don’t be deterred – the right training can equip your customer-facing teams with the technical expertise to understand user context, better convey value, and earn the trust of security leaders.
We dive into four key areas sales and sales engineering leaders can stand to gain by implementing cybersecurity training tailored for their teams:
- Buyer Experience
- Competitive Advantage
- Sales Cycles
- Onboarding Process